Research on Museum’s Art Exploration and Strategic Experiential Models for Children

Shu Hui Huang

Abstract


博物館在人文科學和社會科學中發揮著重要作用。國際博物館越來越重視兒童藝術教育和服務的發展,並積極將兒童作為重要的特殊服務對象。因此,以兒童為主題的展覽也成為一項重要的使命和目標。本研究是國立故宮博物館的案例研究,旨在探索博物館的戰略經驗模塊,體驗營銷及其在兒童藝術教育建設中的策略和價值。結果表明,博物館通過體驗式營銷發展了兒童藝術教育。博物館藏品與互動展示和多媒體輔助設計相結合,並融入有趣的學習和教育。通過遊戲的探索和體驗增強了教育學習的娛樂性,活力和感官印象,並允許孩子通過觀察,思考,操縱和遊戲來學習,從而促進他們對收藏藝術的知識和興趣。因此,孩子們更接近收藏文物和藝術,博物館的兒童教育發展有效地建立了人文和藝術的可持續發展。

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DOI: http://dx.doi.org/10.18533/journal.v8i3.1601

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Journal of Arts and Humanities (Print) ISSN:2167-9045

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